12th Pass Job in Swiggy

As a Marketing Specialist at Swiggy, you will play a crucial role in crafting compelling marketing campaigns that drive brand awareness, user acquisition, and engagement across various channels. You will work closely with cross-functional teams, including product, marketing, and brand, to develop and execute data-driven strategies that resonate with our target audience.

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Responsibilities:

Campaign Management: Develop and manage multi-channel marketing campaigns (social media, email, content marketing) across various platforms. Monitor campaign performance, analyze results, and make data-driven optimizations to maximize impact.
Content Creation: Craft engaging and informative content (blogs, social media posts, email newsletters) that aligns with campaign objectives and brand voice. Stay updated on industry trends and curate content that resonates with the target audience.
Community Engagement: Build and manage online communities through active engagement on social media platforms. Respond to user queries, address concerns, and foster positive brand sentiment.
Data Analysis: Support with campaign performance analysis, including tracking key metrics (impressions, clicks, conversions) and identifying trends. Generate reports and insights to inform future campaign strategies.
Stay Informed: Stay updated on the latest marketing trends, tools, and technologies. Proactively research and suggest innovative solutions to improve marketing effectiveness.