Marketing Analyst in Flipkart

As a Marketing Analyst at Flipkart, you will play a crucial role in supporting our marketing efforts by leveraging data and insights to drive growth and optimize campaigns. You will be responsible for analyzing marketing performance, identifying trends and opportunities, and providing actionable recommendations to improve campaign effectiveness.

Flipkart Careers

Responsibilities:

• Data Analysis: Collect, clean, and analyze marketing data from various sources, including website traffic, social media engagement, and campaign performance metrics.
• Campaign Performance: Track and measure the effectiveness of marketing campaigns across different channels, identifying areas for improvement and optimization.
• Reporting & Insights: Generate insightful reports and presentations that communicate key marketing findings and recommendations to stakeholders.
• Market Research: Stay up-to-date on industry trends and competitor analysis, providing insights that inform marketing strategies.
• Collaboration: Work closely with cross-functional teams, including marketing, product, and analytics, to ensure data-driven decision making.

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Skills:

• Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
• Proficiency in data analysis tools like Excel, SQL, and Python (preferred).
• Excellent communication and presentation skills, both written and verbal.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong understanding of marketing principles and best practices.

 

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