Graduate, 12th
Marketing Specialist
Swiggy is India's leading online food ordering and delivery platform, revolutionizing the way people eat. We're a passionate team committed to delivering convenience and delight to millions of customers across the country. As a Marketing Specialist, you'll play a crucial role in shaping our brand narrative and driving growth through innovative marketing initiatives.
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Responsibilities:
- Develop and execute engaging marketing campaigns across various channels, including social media, email, content marketing, and influencer partnerships.
- Analyze campaign performance and customer behavior to identify trends and optimize strategies.
- Craft compelling copy and creative assets that resonate with our target audience.
- Stay ahead of the curve by researching and implementing new marketing trends and technologies.
- Collaborate closely with cross-functional teams, including product, design, and sales, to ensure marketing efforts are aligned with overall business objectives.
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Skills:
- A bachelor's degree in marketing, communication, or a related field.
- 0-2 years of experience in a marketing role, preferably in the food tech or e-commerce industry.
- Strong understanding of marketing principles and best practices.
- Excellent written and verbal communication skills.
- A creative mindset with a passion for storytelling.
- Proficiency in digital marketing tools and platforms.
- Data-driven approach with an ability to analyze and interpret data.
- Ability to work independently and as part of a team.
- A positive attitude and a willingness to learn and grow.
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